Our Journey Comes to a Close:
Thank you for participating in Digital Strategy Conferences and Workshops.
Although Digital Strategy Conferences are no longer being produced, we invite you to continue learning how to increase your organizations’ level of digital maturity using the dStrategy Digital Maturity Model.
In 2013, the journey began with a model and framework for understanding the six key dimensions of digital maturity.
The goal of the conference was to provide inspiring examples of digital strategy; while the goal of the workshop was to provide a process for establishing your organizations’ level of digital maturity and open up the dialogue for creating a road map to improving that level.
We met those goals and so did you.
Since then, hundreds of organizations and over 1000 attendees from across sector and industry have helped their organizations increase competitive advantage and/or succeed in delivering on its mission.
Today, our journey comes to a close. We wish you all the best and much success on your future initiatives.
Andrea Hadley and Kelly Kubrick, Co-founders, Digital Strategy Conferences
Senior directors and managers from across the organization responsible for planning, managing or integrating digital initiatives, along with their digital team.
Successful digital initiatives are due to the effort of high functioning teams, therefore, we encourage a team approach to your conference education.
Today’s opportunities for business improvement using digital processes and technologies extend across the organization. In addition to sales, marketing and communications, Digital Strategy Conference informs and educates those responsible for internal communications, social business and workforce management.
What you learned:
- Digital strategy definition and models
- How-to assess digital maturity
- Data strategy fundamentals
- Performance measurement and digital analytics essentials
- Content Strategy – content, technology and experience
- Paid, Owned and Earned Media – the pillars of digital marketing
- Case studies and applied learning through exercises and check lists